Web banners are the tools which perform almost all the tasks in internet marketing. They are the helpers for working in a successful business. So, it is sensible to learn some of the advertising tips to make web banners with the banner software to give best possible results. • Colors To Draw AttentionWeb banner ads need to draw attention which can be achieved by selecting right colors and combinations. The color of the banner must contrast with the color of the background of the landing page. • Simplicity In DesignSimplicity is always good in banner design. The image used in the banner design must be germane to the topic or subject of the business for which the banner is to be made. Don’t emphasize too much on the company logo, but consider including images...